Quantcast
Channel: Kruse Control Inc
Browsing all 73 articles
Browse latest View live

Image may be NSFW.
Clik here to view.

Social Media Tip-of-the-Week: Getting the Boss on Board

Have you tried to explain the value of Social Media marketing to your boss or manager and felt frustrated when they “just don’t get it”? Does it sound something like this? “Oh, if I could only make my...

View Article



Image may be NSFW.
Clik here to view.

Social Media ROI? Start with These 4 Objectives and Benchmarks

Have you been struggling with what to do about your Social Media marketing? You know you need to be on Facebook but it’s hard to know where to start and how to measure results. Many business leaders...

View Article

Image may be NSFW.
Clik here to view.

Overwhelmed by Social Media? Stay Grounded with These 3 Tips

Social Media isn’t new anymore but there are plenty of dealerships and other businesses that are not delivering a consistent message to their fans/followers. Chances are you’ve heard that Social Media...

View Article

Image may be NSFW.
Clik here to view.

How are Facebook Ads Different from Traditional? 6 Essentials You Need to Know

I presented at a conference recently and discovered that 75% of the audience had never run a Facebook ad. While this wasn’t that surprising, I did shed a private tear for all those dealerships who are...

View Article

Image may be NSFW.
Clik here to view.

How to Survive the Latest Facebook Changes and Come Out on Top

It’s about to get weird. Facebook recently announced that business pages will soon see the organic reach of their posts drop off. Organic reach is the level at which your content is seen, liked, shared...

View Article


Image may be NSFW.
Clik here to view.

Change Schmange: How to Never Worry about Facebook Changes Again!

By now you may have heard that Facebook changed the algorithm that determines which “stories” show up in the News Feed. Some users are seeing posts from brands drop by as much as 88%. Facebook changes...

View Article

Image may be NSFW.
Clik here to view.

How to Succeed in 2014 If You’re New to Social Media

Change is difficult. Not changing is fatal. Let’s face it: Social Media marketing is hard. Adapting to it is one of the biggest challenges your business will ever face. I’m seeing lots of businesses...

View Article

Image may be NSFW.
Clik here to view.

Social Media 2014: Investment is a Necessity, Not a Luxury

I love the first part of the new year. It feels like a reboot, a chance to shift things and redefine your goals, personally and professionally. In marketing your business for 2014, that means aligning...

View Article


Image may be NSFW.
Clik here to view.

The Absolute Best Way to Tank Your Online Reputation

90% of Americans say their buying decisions are influenced by online reviews. Social Media and online ratings go hand in hand. Thousands of people share their experiences online everyday with their...

View Article


Image may be NSFW.
Clik here to view.

Facebook Ads Success Depends on These 3 Important Factors

Unless you’ve been hiding under a rock lately, you know that Facebook has been diligently working on ways to improve the newsfeed. To keep the newsfeed relevant, Facebook tweaks its algorithms...

View Article

4 Momentous Reasons to NOT Buy Facebook Fans

I see a disturbing trend happening in dealership Facebook Pages and I’ve got to call it out.  I’m watching these pages acquire 100’s of Likes in a matter of a few days. In the name of all that is...

View Article

“Social Media Doesn’t Make Me Money!”…OMG Really?

Had I not experienced this first hand, I’m not sure I would’ve believed it. A car dealer said to me, “Social Media doesn’t make me any money”.  This was his objection to adding Social Media as part of...

View Article

10 Crucial Steps to Successful Facebook Ads

Let’s talk about the unique challenges today for car dealers and other small businesses when it comes to Social Media.  Many still believe Social Media is “free”.  I don’t have to remind you that...

View Article


You’re Doing It Wrong! Why Your Facebook Ads Aren’t Working

Everybody loves to hate Facebook. You may or may not have caught some of the talk surrounding GM’s Facebook Ads decampment.  GM does not understand Facebook marketing.  There, I said it.  To that...

View Article

What’s the Real Power of Your Facebook Fans?

Are you a naysayer of Facebook marketing?  Well listen up.  I get your hesitancy.  Geez, even big brands like GM have chosen to opt out and crawl back to their safe place, so I won’t blame you if you...

View Article


We Got 20,000 Facebook Likes! Now What Do We Do?

I often lay awake at night wondering how dealers and business owners can break free of the tired old paradigm and move forward with Social Media marketing.  As you probably know, I spent my career...

View Article

The Social Web: People Don’t Share Facts, People Share Feelings

There’s a major shift happening right now in the structure of the web.  I’m seeing this shift initiated certainly by Social networks, and it’s a major change in how people spend their time on the...

View Article


Facebook & Twitter: A Daily Checklist for Community Managers

While putting together a presentation recently, I assembled a simple checklist of daily duties for a dealership Community manager who’s doing Social Media marketing on Facebook and Twitter. Lately,...

View Article

17 Potent Paces to Improved Facebook Engagement

“Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.” ~Seth Godin Are you having trouble engaging your...

View Article

How to Get Awesome Tips for Your Dealership Digital Marketing – Free!

That’s right, it’s FREE. I’m taking a quick break from my normal Social Media and online reputation posts to tell you about a great event that starts Wednesday, December 5th. I’m excited to tell you...

View Article
Browsing all 73 articles
Browse latest View live




Latest Images